The first Pokémon games, Pokémon Red and Green, debuted in Japan on February 27, 1996. To commemorate the day that launched a global phenomenon, The Pokémon Company sets aside every February 27 to celebrate the games and the fan community.
For Pokémon Day 2018, the company plans to launch a ton of new promotions and products across various mediums, including Pokémon Go, the latest Pokémon movie, Snapchat and more.
“Pokémon Day is not only a celebration of the franchise, but also of Pokémon’s incredible fan community,” said J.C. Smith, senior director of consumer marketing for The Pokémon Company International, in a press release. “This year we’re offering Pikachu Talk, social media activations, and more across the brand to help Trainers around the world express their love of all things Pokémon.”
Grosnor is a distributor to Canadian retailers only.
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