Thursday May 31, 2012
Team,

We are excited to share a FREE promotion for your hobby shops this Father’s Day designed to help get fathers collecting with their kids. Check out all the details here on the Upper Deck Blog: http://upperdeckblog.com/2012/05/which-card-collecting-dad-has-what-it-takes-to-be-upper-deck%E2%80%99s-%E2%80%98father-of-the-year%E2%80%99/

Attached you will find the Upper Deck Father of the Year logo and a promotion sheet that shops can print up to share with dads who collect at their shop. We are hoping shops will take an active role in this promotion by reaching out to fathers who collect directly and maybe taking pictures of them opening packs in their store. This promotion is VERY easy for shops to pull off and we all know how important that is for shop owners. I appreciate your assistance in getting this information to your customers. Thanks in advance!

Sincerely,

Chris Carlin
Sports Marketing & Social Media Manager
The Upper Deck Company
2251 Rutherford Road | Carlsbad, CA 92008
T: 760.929.3159 (NEW) | F: 760.929.3150